CV Builder
Photo guide 2026

Photo on a CV in Switzerland: rules and professional standards

Should you include a photo on your Swiss CV? Professional standards, regional differences, technical specifications and mistakes to avoid.

Create my CV with photo

Quick answer

In Switzerland, including a photo on your CV is strongly recommended in most industries, especially banking, insurance, hospitality and law. It should be professional, recent (less than 2 years old), in portrait format on a neutral background with even lighting and professional attire. The ideal dimensions are 35x45 mm, similar to a passport photo. In German-speaking Switzerland the photo is nearly universal; in French-speaking Switzerland it is very common. Avoid selfies, holiday snapshots and coloured backgrounds. Build your CV with a professional photo at https://www.cv-builder.ch/en/ using the built-in cropping tool. This practice is a cultural norm across all of Switzerland.

The CV photo in Switzerland: a strong cultural norm

Unlike many English-speaking countries where photos are discouraged to prevent discrimination, Switzerland maintains a tradition of including a photo on the CV. In 2026, approximately 85 % of CVs received by Swiss recruiters include a photo. Omitting one may raise questions, especially in traditional sectors such as banking, insurance, law or hospitality. For a full overview of Swiss CV standards, see our main guide: https://www.cv-builder.ch/en/swiss-cv-2026

Technical specifications for a CV photo

  • Portrait format, ideal dimensions: 35 x 45 mm (3.5:4.5 ratio)
  • Minimum resolution: 300 dpi for a sharp print
  • Plain neutral background (white, light grey, light blue)
  • Natural or studio lighting, no harsh shadows
  • Framing: face and top of shoulders, looking at the camera
  • Professional attire appropriate to your industry
  • JPEG or PNG file, recommended maximum size: 2 MB

Regional differences across Switzerland

CV photo practices vary by linguistic region. In German-speaking Switzerland (Zurich, Bern, Basel, Lucerne), the photo is virtually mandatory — recruiters expect to find one on every application. The influence of the German Bewerbungsfoto tradition is strong. In French-speaking Switzerland (Geneva, Lausanne, Fribourg, Neuchatel), the photo is very common but slightly less systematic, particularly in Geneva-based international organisations. In Ticino, the Italian tradition applies and photos are customary. For international positions at organisations such as the UN, WHO or ICRC in Geneva, it is preferable not to include a photo, in line with international anti-discrimination norms. For more on formatting, see: https://www.cv-builder.ch/en/swiss-cv-format

When NOT to include a photo on your CV

There are situations where omitting the photo is justified or recommended. Applications to international organisations (UN, WHO, WTO, ICRC) based in Switzerland follow Anglo-Saxon norms: no photo. Some American tech companies with Swiss offices (Google Zurich, Meta) also prefer CVs without photos. If the job posting is in English and clearly from an Anglo-Saxon company, you may omit it. When in doubt for the traditional Swiss market, include it.

Common mistakes to avoid

Swiss recruiters see thousands of CVs and certain errors recur frequently. Avoid selfies, cropped holiday photos, group shots and images with social media filters. The photo should be no more than two years old. Do not wear sunglasses, hats or distracting accessories. The background should be neutral — no landscapes or visible interiors. Ensure the image quality is sufficient: a blurry or pixelated photo conveys carelessness. For more common Swiss CV mistakes, see: https://www.cv-builder.ch/en/swiss-cv-example

Official sources and references

  • SECO — State Secretariat for Economic Affairs, application advice: https://www.seco.admin.ch/seco/en/home/Arbeit.html
  • Orientation.ch — Swiss career guidance portal: https://www.orientation.ch/dyn/show/2800
  • Arbeit.Swiss — Labour market information platform: https://www.arbeit.swiss/secoalv/en/home.html

FAQ

Is it mandatory to include a photo on a CV in Switzerland?

It is not legally mandatory, but it is strongly recommended. Around 85 % of CVs in Switzerland include a photo. Omitting one may be perceived negatively in traditional sectors. Only applications to international organisations are an exception.

What type of photo is acceptable for a Swiss CV?

A professional portrait photo, recent (less than 2 years old), on a neutral background, wearing attire appropriate to your sector. The ideal format is 35x45 mm. Avoid selfies, holiday photos and filters.

Can I use the same photo for German-speaking and French-speaking Switzerland?

Yes, a quality professional photo works for all Swiss regions. The standards are similar across the country. The key is that it should be professional, recent and high quality.

How do I add a photo on CV Builder?

CV Builder has a built-in upload and cropping tool. Import your image, adjust the framing and size, and the photo will be automatically placed in your CV template at the optimal format.

Create my CV with photo

Free to create. From 1 CHF/month to export.

Create my CV with photo